Level 1 was tasked with creating product-centric shorts for Wells Lamont to utilize in promoting their products on Amazon. The short format, sheer number of products that needed to be included, and the necessity of letting the product take center stage didn’t leave much room for special sauce, but our team developed a concept where our talent- real world craftsmen, artists, and resort staff- designed and built Wells Lamont logos over the course of the shoot, illustrating the diversity and utility of the product line along the way.
Director: Josh Berman
EP: Michael Setteducate
Producer: Katrina Hudy
Director of Photography: Josh Berman
Drone Operator: Blake Kimmel
Editor: Thomas Crandall
Color / Sound Design: Josh Berman
Talent: Kimberly Fass, George Anthony Lopez
Production Manager: Conor Smith
1st AC: Thomas Crandall
Graphics: Georg “Schui” Baumann
PA: Shane Dewaliby